Located in Uptown Waterloo, above The Duke of Wellington, Aroma Café is Waterloo Region’s first coffee roaster. This independent café offers a variety of ethically sourced beans as well as fresh in-house baked sourdough, scones, cookies and muffins. Their sandwiches, wraps, soups, salads and Korean-inspired bibimbap bowls are not only healthy, they are delicious!

Aroma’s owners (Monica and Jeff) and their team (Martina, Tiffany, Loo and Amber) have an obsession with beans, their story, where they come from and the humans behind the bean. At Insight, we have an obsession with frames, their story, where they come from and the humans behind the frame. Considering our mutual love for well-crafted creations, from bean to brille, we decided to pair up and showcase our eyewear in Aroma’s environment.

A feast for your eyes… and your belly!