Myopia and Axial Length Explained

Myopia and Axial Length Explained Author: Dr. Diana Balcarras Berg, B.S.c., O.D Understanding Your Eye Examination Regular Routine Eye Exam During a regular routine eye examination, your child will have their vision tested in traditional methods including measuring the visual acuity (reading the letters on the eye chart), checking the prescription, testing binocular vision (how […]
Protected: Safe Handling of Soft Contact Lenses For Kids

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Uptown Summer

Uptown Waterloo Summer Photoshoot with White Tiger Vintage
Warm & Cozy Eyewear Photo Shoot uses Mennonite Quilts

We scooped up some cozy blankets and accessories from a couple local shops to encourage everyone to snuggle in and stay warm. Plus our glasses!
Hammer Time

Hammer Time Eyewear Show in Hamilton, Ontario with Neil Moser and independent eyewear brands.
The Big Bundle Promotion

The Big Bundle Promotion: purchase an Eyezen or Progressive E or X design and receive a second set of lenses!
Hiring Reception/Sales

Position Reception/Sales Associate About Insight With 7 Optometrists, 2 Opticians and over 100 years of combined industry experience, we provide exceptional service in an inclusive and welcoming environment. We are an independent Optometry Practice and Eyewear Boutique, focusing on showcasing the best independent eyewear designers. There is so much more that we love to do […]
Throwing Shade is Good for Your Health: Sunglasses and Contacts for the Summer

Throwing Shade is Good for Your Health: Sunglasses and Contacts for the Summer By: Dr. Maggie Porter It feels more exciting than ever that summertime is finally here! However you plan to spend the season, there are many ways to take care of your eyes while you make the most of your summer. Sunglasses With […]
Summer Promotion: Contact Lenses and Sunglasses

Summer Promotion DAILIES TOTAL1®, DAILIES® AquaComfort Plus®, or PRECISION1® Contact Lenses and Select Sunglass Brands WHat’s the deal? We’re offering the best savings of the year on Contact Lenses and Non-Prescription Sunglasses. We have exceptional pricing on dailies that can save you up to $170 after the instant and online rebates! To sweeten the deal […]
Will It Be? Photo Shoot in St. Agatha

Will-it-be? By: Neil Moser Will it be over? Will it be me? Will it be you? Will it be awesome? We decided to bring a few friends safely together outside at Will-It-Be Farm in St. Agatha to enjoy the freedom of wide open spaces. Erin and Kenny Norris, the owners of Will-It-Be, asked themselves will […]