If you don’t like to Ziggy Zaggy and you don’t like to drink mainstream beer, then you should definitely join us at this year’s KW Craftoberfest on October 6th and 7th! We love all things independent, including craft beer. Our … Read More
There are times in life where you find yourself in a situation that makes wearing glasses inconvenient. Perhaps jumping at Sky Zone, Freestyle Skiing at the PyeongChang 2018 Winter Olympic Games or pretending to be Nicki Minaj when she’s wearing … Read More
A couple months ago Matt from Astrodog Media reached out and asked if I could fit an actor with glasses. It was for a promotional video they were filming for Smile.io. Since everyone has a different face shape, aesthetic and … Read More
Sorry about the wind noise! Neil Moser is the Buyer at Insight Eye Care and reviews Karli Baxter’s Vinylize “Puff” in Black. This collection is handmade in Hungary from salvaged vinyl records. A popular frame that appeared in a limited … Read More
April 22nd of 2017 will mark Record Store Day’s 10 years of celebration for the indie record store. A collection of independent record store owners and employees, Record Store Day spreads “the word about the unique culture surrounding nearly 1400 … Read More
For all of you board game lovers out there, we decided to pay Games on Tap a visit and create some fun images, pairing games and frames. Jeannette and Sean, the owners of Games on Tap, are incredibly … Read More
Smile… Tiger. The other Sunday we brought a bunch of tigers together and asked them to smile. Well, actually, in a reality not quite as foolhardy, we asked some of our friends to participate in our latest fashion shoot at … Read More
Bonjour! Ça va? We are fresh… okay, not quite so fresh, but recently off the plane from Paris France where we attended an eyewear extravaganza called Silmo. One might ask, why would you travel all the way to Paris for … Read More
Our friends at Public Kitchen & Bar recently opened their new Public Market at 324 Frederick Street in Kitchener. So, naturally, we swooped in with a selection of our newest eyewear to showcase what’s hot in their kitchen and what’s … Read More
We wanted to call this post “Hot Docs,” but that was already taken. Then we thought of calling it “Some of you may recognize these people (we didn’t photoshop them too much!)” but that was too long. We chose to … Read More
Did you know that OHIP only covers 55% of our costs?
Did you know that OHIP pays 10x more per visit to the emergency department for an eye problem than to an Optometrist?