By Appointment Only

due to COVID-19

Handmade eyewear

We have a huge variety of glasses in-store and online: well over 2,000! The best independent eyewear designers from around the globe constantly supply us with new releases. Many of our eyewear brands offer exclusivity so not everyone is wearing the same pair of glasses. Are you looking for quality handcrafted eyewear that will last? Or glasses that are a functional work of art? Our glasses are fashionable, technical and use unique materials. While other opticians and optometrists focus on mass produced glasses, we do not. Our most popular brands are SALT. Optics, Blake Kuwahara, and Bruno Chaussignand. A few of our niche collections include Vinylize, TAVAT, and ROLF Spectacles.

Serving Waterloo Region

Insight Eye Care has been serving Waterloo, Kitchener, Cambridge and surrounding area since 1982.


With 7 Optometrists, 2 Opticians and over 100 years of combined industry experience, our entire staff is ready to help you see and look your best. Providing exceptional service in an inclusive and welcoming environment is our top priority. We are an independent Optometry Practice and Eyewear Boutique with one beautiful location in the heart of UpTown Waterloo.

What makes us awesome

Independent Brands
Doctors on-site
free parking spots

Eye Exams

Request an appointment with one of our Optometrists! Our eye exams come with no sales gimmicks that could leave you feeling forced to buy glasses. A true love for family eye care is the foundation of our optometry practice. Eye exams at Insight Eye Care are conducted by an Optometrist with attention to both quality of vision and long-term eye health. Our Optometrists use the latest technology during the eye examination to make sure you get the best results.


Follow our PULSE. Stay up-to-date on the latest trends.

Now Hiring

Hiring Reception/Sales

Position Reception/Sales Associate About Insight With 7 Optometrists, 2 Opticians and over 100 years of combined industry experience, we provide exceptional service in an inclusive

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Glasses Culture

Take some time to check out our company culture in our galleries. Our business thrives on the energy of our staff and clients. Instead of buying from a faceless corporation, you are supporting a local and independent business in Waterloo Region. In our blog called “Pulse”, our optometrists also write posts covering common eye care topics. We work with licensed Opticians to ensure you are getting the best lens technology to meet your needs. Our Optometrists are on-site, so there is no need to travel to a different clinic for your eye exam.

Children's Eye Exams

Our optometrists have lots of experience working with kids! At Insight Eye Care, we welcome children with a dedicated kids area in the waiting room. Our large facility and free parking are perfect to bring your entire family. Children’s eye exams are a way to monitor development and track changes from year to year.